2024 Audi Q8 Features Atala Automotive Lighting by OLEDWorks

April 30, 2024

The upgraded Audi Q8 is the second Audi model to feature first-generation Atala OLED rear lighting.

ROCHESTER, NY – OLEDWorks today announced that its industry leading Atala organic light emitting diode (OLED) technology is included in the exterior lighting of the upgraded Audi Q8 luxury SUV. The Q family’s flagship model offers Audi customers an expanded light offering that, for the first time, includes digital OLEDs on the right and left side of the vehicle’s rear lights. 

A total of six panels—each less than one millimeter thick—span the rear of the car. One panel occupies each of the left and right bodyside lamps, and four panels span the continuous inner tailgate lamp. Every panel contains six high-contrast segments that are individually addressable via software control. 

“OLEDWorks is proud to contribute its Atala lighting to the evolution of the Audi Q8. We applaud Audi’s flawless execution as reflected in the Q8’s striking and impressive design.”  

~David DeJoy, CEO of OLEDWorks.

The optional digital OLED rear lights with OLED panels also feature four digital light signatures, which include different dynamic welcome and leaving home lighting scenarios. Furthermore, the proximity indication illuminates all OLED segments when another vehicle is two meters (6.6 feet) away from a stopped Q8, which increases road safety. 

Audi Q8 car with digital Atala OLED rear lighting. Parked car at dusk, with clouds in the background.

Audi Q8 multi-image showing four digital Atala OLED rear light signatures. Courtesy of Audi Media Center.

“It was a pleasure working with OLEDWorks to illuminate Audi’s vision for industry leading lighting technology in the upgraded Q8. These digital OLED rear lights, with four selectable designs, contribute to the overall individualization functions available to our customers and to the Q8’s expressive design that ensures high recognition value for our flagship SUV range.”

~Dr. Werner Thomas, Project Manager OLED-Lighting at AUDI AG.

The upgraded Audi Q8 is the second Audi model to feature first-generation Atala OLED technology, following the release of the enhanced Audi A8 with digital OLED technology as a standard feature. Crafted with industry insights, flexible and adaptable Atala OLEDs provide unmatched clarity, brightness, and uniformity to enhance any automotive illumination program. 

Gold Audi Q8 on the road with digital Atala OLED rear lighting.

Audi Q8 on the road with digital Atala OLED rear lighting. Courtesy of Audi Media Center.

About OLEDWorks 

OLEDWorks is a global leader in the development and production of automotive qualified organic light-emitting diode (OLED) technology. Its Atala product line offers the brightest, most reliable, and longest lasting automotive OLED lighting on the road today. Meticulously crafted to meet the needs of designers and engineers, Atala enables unparalleled design freedom with ultra-thin, flexible, and highly segmented OLED lighting. From the size and shape of segments and panels to dynamic display-like animations and symbology for superior communication, Atala can be customized to match any design vision. Elevate your brand and personalize the human experience with automotive OLED technology that seamlessly blends aesthetics with functionality.  

Atala OLED lighting solutions combine American innovation and German engineering to meet and exceed automotive industry standards. Founded in 2010, OLEDWorks is headquartered in Rochester, NY, and has a prestigious manufacturing facility in Aachen, Germany. OLEDWorks’ state-of-the-art manufacturing facility is IATF 16949 and ISO 9001, 14001, 45001 certified, with full traceability via a factory MES system. 

To learn more about Atala OLED technology, visit www.atala.oledworks.com